PTT Global Chemical collaborates with BE8 to elevate operations and provide a Seamless One Stop Service, meeting customers' needs seamlessly and comprehensively.

PTT Global Chemical (GC), a leader in the petrochemical and chemical products industry, has partnered with BE8 to elevate its operations through Digital Transformation by using Salesforce, ensuring comprehensive and efficient responses to customer needs.

As a large organization, GC comprises various departments and employs different working systems. Implementing Digital Transformation will bolster our adaptability amid today's rapidly changing scenarios. The primary goal is to enhance work processes through digital tools, maximizing effectiveness throughout the organization and enabling employees to work more efficiently.

Utilizing Salesforce, a CRM system with efficient capabilities, GC aims to elevate its work standards. The adoption of three services has been initiated:

1. Sales Cloud: Allows GC to track target customer groups, personalize customer needs, and identify the correct contact channels, thereby increasing sales opportunities.

2. Service Cloud: Connects to customer databases, ensuring a seamless customer service experience by utilizing customer activity data to promptly address issues.

3. Community Cloud: Facilitates positive interactions between the organization and customers.

Salesforce's services help enhance sales and post-sales service capabilities seamlessly through a one-stop service approach. The fact that every department shares a common database enables the company to make informed decisions swiftly and with maximum efficiency. Additionally, Salesforce improves workflow management efficiency, allowing us to better respond to customer needs.